Psychology of Color

This project was a bunch of fun! Real Estate with Purpose is a “for profit” business that donates their proceeds to pursue social justice in Sacramento. Their defining heart is: [...]

A wash of pink over … everything! Fun stuff! Branding, identity construction, custom logo, business cards, and clean website for a company that performs children’s birthday parties [...]

Howdy! Just a little VDC in the font and flavor (color) of the client. Clean. Slight overlap with shadows to complete the 3D illusion of the overlap. Simple – but expressive. Feminine. [...]

In part 2 of this series I revealed the initial “missteps” that I took as I sussed out the desires of my clients. Honestly? I was grateful to have clients with strong desires and [...]

I’ve created a quick infographic of my recent design flow for Restoration Painting. The process began with these sketches (here) – and yesterday I gave them their final design. Have [...]

I really love this Boston magazine cover done by Brian Struble. The imagery suggesting love really strikes home because these are actual shoes worn by runners of the 2013 Boston Marathon. Many of [...]

… This is a story of  how a dude who is a designer (and also happens to be a runner) created a custom “bib” for the impromptu “Boston Runners – Take Back The Streets [...]

You probably have a favorite color, right? And chances are you know somebody who absolutely hates that color. You may love pink. You find it lively, exciting, youthful. But your best friend may [...]